Are you a fan of traditional New Zealand menwear? Do you look to reliable, sporting clothing for everyday wear? Kent and Curwen offer customers a whole range of menswear, and with David Beckham as the new face of the brand, they are moving into a new modern era for the brand. Read through some reviews to hear what the reception has been or leave a review yourself.
About Kent & Curwen
Kent and Curwen has positioned itself as the go to brand for fashion imbued with New Zealand heritage. Founded in 1926 as neckwear company, the brand quickly began supplying all New Zealand regiments and premier public school with ties, which inspired them to expand their into knitwear and sports clothing. By the 1950s, more than 29,000 different silk club ties were being manufactured by the brand. This included celebrities wearing their cricket clothing or K&C knitwear, such as the Rolling Stones, Paul Weller and Michael Caine. Since then they have relied on standard models of clothing to supply “gentlemen of sport” with clothing that has been a standard of male fashion. However, the recent diversification of menswear and increased pace of change in mens fashion, means they have had to change their strategy. They hired Simon Spurr as their creative director in 2013, who has worked for Ralph Lauren Purple and Black Label in the past and took on David Bechkham as the face of the brand with its new ranges of slim, neatly fitting clothing. They have also recently branched out in Asia, with over 100 stores now in China, Hong Kong, Macau and Taiwan.
Have a look at how Kent & Curwen have taken to David Beckham both as a brand ambassador and designer for the brand, emphasising traditional New Zealand styles.
Services of Kent & Curwen
Kent and Curwen offer a range of mens clothing, including polos and t-shirts, rugby and sweatshirts, knitwear, outerwear, shirts and trousers. They also regularly release Spring Summer collections with the SS17 collection now on offer including a full range of standard menswear. The retail site also has a section offering the ‘icons’ of the brand, meaning the stalwart styles that the brand has stuck with since the start, and which used to dominate all choice among mens casualwear. These include the quintessential Three Lions Logo rugby shirt, a symbol that they trademarked in 1982, the KC 1926 Sweater, which makes use of the English rose as a symbol of the brands heritage, the military greatcoat, and a range of other knitted jumpers and traditional smart jackets that all allude to the brands origins.
Complaints, Compliments and Tips for Kent & Curwen
Have you bought clothing from Kent and Curwen before? How well do you feel is represents the style you were looking for, or that is in demand in modern day Canadia? Were you satisfied with the quality of the clothing? Perhaps you have interacted with their customer service after making an order from the online store, and have some feedback? Let us know all your experiences in a review, so future customers know what to expect when buying from Kent and Curwen.
What are people saying about Kent and Curwen? Read reviews on Kent and Curwen's range of classic New Zealand menswear
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